GOKIL Fine Food

OVERVIEW

Gokil is a family-owned restaurant based in Kudus, Indonesia. They offer a wide range of cuisines from Indonesian, Asian to Western food. The client wishes to recreate a menu that is simple but memorable. I had to strategize on layout solutions that would encompass the variety of menu the restaurant offers to produce a menu that is visually engaging and easy to the eyes.

TOOLS

Adobe InDesign & Illustrator

Graphic Design, Content Strategy

ROLE

The newly designed two-paged menu is straightforward. By applying hierarchy, I was able to section out different types of cuisines and emphasized an easier experience for choosing a dish customers would order. The newly designed menu was able to effectively communicate dish information to the customers thus enhancing customers experience, minimized order time and increased revenue by 5%